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Final Guides

BRM 353

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BRM 353 Week 1 Loyal Customer Worksheet   BRM 353 Week 2 Product Brand Development Phase I (2 PPT)   BRM 353 Week 3 Product/Brand Development Phase II (2 Papers)   BRM 353 Week 3 Product Life Cycle Analysis Paper (2 Papers)   BRM 353 Week 4 Bost..
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BRM 353 Week 1 Loyal Customer Worksheet   Complete the Loyal Customer Worksheet. Cite all sources according to APA formatting guidelines. Click on the Assignment Files tab to submit the worksheet. Select a brand in which you are familiar and/or are a l..
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This Tutorial contains 2 Presentation   BRM 353 Week 2 Product Brand Development Phase I Students will be working in their Learning Team as a development team, creating and developing their own brand/product throughout the remainder of the course. For the first phase of devel..
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This Tutorial contains 2 Papers     BRM 353 Week 3 Product/Brand Development: Phase II Continue development of your product or brand in your Learning Team. Research a brand that recently faced a crisis. For example: issues related to labor relations, compet..
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This Tutorial contains 2 Papers   BRM 353 Week 3 Product Life Cycle Analysis Paper Refer back to the brand chosen for the Week 1 assignment. In 700- to 1050-words: Identify where the brand is in the product/brand life cycle (introduction, growth, maturity, decline) ..
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This Tutorial contains 2 Papers   BRM 353 Week 4 Boston Consulting Product Matrix Research the Boston Consulting Product Matrix. Imagine that you are a consultant within the industry. Prepare a 350- to 525-word implementation memo detailing how the Boston C..
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BRM 353 Week 4 Brand Audit Presentation Refer back to the brand chosen for the Week 1 assignment. Conduct a brand audit for the brand using the Rolex Brand Audit as a guide from Chapter 8. Create a 10- to 15-slide PowerPoint® presentation to deliver your brand audit. ..
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This Tutorial contains 2 Papers   BRM 353 Week 5 Brand and Product Management Scenario Analysis Paper Refer back to the brand chosen for the Week 1 assignment. Discuss each of the following questions in 175 to 350 words each: How is your brand marketed in di..
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This Tutorial contains 2 Presentation     BRM 353 Week 5 Product/Brand Development: Phase III Refer back to the brand created by the Team in Week 2. Prepare a 7- to 10-slide PowerPoint® presentation. Address the following: Identify a countr..
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